I was frustrated by customers not responding to emails. I would email them to see if a project I had quoted was approved, but they wouldn’t respond.
So, I decided to test out a method I had read about. The method was to ask a negative.
Here’s what I mean:
Instead of saying… “Are you still moving forward with the brochure project?”
I would say something like… “Are you no longer moving forward with the brochure project?”
See, I went from asking a positive question, to a negative question. The essence of the question was the same, but I simply asked it differently.
For some reason (I can’t explain why, and I forget where I read about this method…), this has worked like a charm for me! Something about asking questions this way makes my customers much more motivated to respond to me.
A win is a win, whether I know how it works or not.
Try it for yourself and see what happens!